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Merek "Smartwatch" Anak dengan Pengiriman Terbanyak Global Kuartal II 2024 | Databoks
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Merek "Smartwatch" Anak dengan Pengiriman Terbanyak Global Kuartal II 2024

Pangsa Pasar Pengiriman Smartwatch/Jam Tangan Pintar Anak Global (Kuartal II 2024)

Sumber : Counterpoint, 12 September 2024

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Disalin..
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Penulis: Nabilah Muhamad

Editor: Erlina F. Santika

27/9/2024, 20.05 WIB

Menurut laporan firma pasar Counterpoint, total pengiriman smartwatch atau jam tangan pintar untuk anak-anak skala global tumbuh 7 % (year-on-year/yoy) pada kuartal II 2024. 

 Pada kuartal II 2024, Imoo memimpin pengiriman smartwatch anak secara global dengan pangsa pasar sebesar 48%. Posisinya disusul dua produsen asal China, yaitu Huawei dan Xiaomi yang masing-masing meraih pangsa 11% dan 4%.

Sementara, pengiriman smartwatch anak dari merek lainnya menyumbang pangsa 38%. Ini mencakup pengiriman dari merek Honor, iTouch, Noise, Fitbit, Sekyo, boAt, dan lainnya. 

"Smartwatch anak-anak merupakan pilihan tepat untuk orang tua yang ingin tetap terhubung dengan anak-anak mereka sambil memastikan keamanannya," tulis Counterpoint dalam laporannya, Kamis (12/9/2024). 

Perangkat ini memiliki fitur seperti GPS, serta dapat mengirim pesan atau menelpon  kontak yang telah diizinkan. Ini membantu orang tua berkomunikasi dengan anak-anak tanpa memberi akses penuh ke internet.

(Baca: Merek "Smartwatch" dengan Pengiriman Terbanyak Global Kuartal II 2024)

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