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Data Jumlah Pengguna Aktif YouTube Global hingga Kuartal II 2024 | Databoks
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Data Jumlah Pengguna Aktif YouTube Global hingga Kuartal II 2024

Jumlah Pengguna Aktif YouTube Global (Kuartal I 2010-Kuartal II 2024)

Sumber : Business of Apps, 9 September 2024

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Disalin..
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Penulis: Nabilah Muhamad

Editor: Erlina F. Santika

27/9/2024, 19.49 WIB

Menurut data Business of Apps, jumlah pengguna aktif YouTube di seluruh dunia mencapai 2,74 miliar pengguna pada kuartal II 2024. 

Jumlah pengguna aktif aplikasi video milik Google ini naik tipis 0,32% dibanding kuartal sebelumnya (quarter to quarter/qtq). Sementara secara tahunan, pengguna aktif YouTube tumbuh 1,55% (year-on-year/yoy). 

"YouTube mencapai 2,7 miliar pengguna aktif pada tahun 2023, menjadikannya salah satu aplikasi terpopuler di dunia, setelah Google dan Facebook dalam hal jumlah penggunaan," tulis Business of Apps dalam laporannya, Senin (9/9/2024). 

Secara tren, jumlah pengguna aktif YouTube global terus mengalami pertumbuhan positif pada lebih sedekade terakhir. 

Di samping itu, YouTube memutuskan untuk menaikkan harga langganan YouTube Premium sebesar 20% mulai November 2024. 

Untuk langganan paket individu naik dari Rp59 ribu menjadi Rp69 ribu per bulan. Begitupun dengan paket keluarga, naik dari Rp99 ribu menjadi Rp139 ribu per bulan. 

YouTube Premium merupakan layanan berlangganan yang menawarkan pengalaman menonton tanpa iklan dan bebas akses ke YouTube Music. 

Selain itu, pengguna layanan ini dapat mengunduh video untuk diputar secara offline, serta memutar video di latar belakang sambil tetap menggunakan aplikasi lain di ponsel.

(Baca: Aplikasi Video yang Sering Digunakan Warga RI Awal 2024)

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