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Daihatsu Terima Pesanan 539 Mobil di GIIAS 2024, Sigra Terlaris | Databoks
IKLAN

Daihatsu Terima Pesanan 539 Mobil di GIIAS 2024, Sigra Terlaris

Jenis Mobil Daihatsu dengan Pemesanan Terbanyak di GIIAS (18-28 Juli 2024)

Sumber : Astra International Tbk., PT (Daihatsu Sales Oper, 6 Agustus 2024

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Penulis: Nabilah Muhamad

Editor: Adi Ahdiat

7/8/2024, 09.51 WIB

Daihatsu membukukan 539 surat pemesanan kendaraan (SPK) selama pameran Gaikindo Indonesia International Auto Show (GIIAS) tanggal 18-28 Juli 2024.

Menurut Tri Mulyono, Marketing & Customer Relations Division Head PT Astra International Tbk Daihatsu Sales Operation, jumlah tersebut turun dari GIIAS tahun lalu yang capaiannya 1.203 SPK. Namun, ia menyebut penjualan bukanlah target utama mengikuti pameran.

"Target utama partisipasi Daihatsu di ajang GIIAS 2024 lebih kepada ajang edukasi dan meningkatkan pengetahuan publik terkait produk, teknologi, serta pengembangan yang dilakukan perusahaan," kata Tri, dilansir dari Katadata OTO, Selasa (6/8/2024).

Mobil Daihatsu terlaris di GIIAS 2024 adalah Sigra, dengan SPK 148 unit atau setara 27% dari total pesanan.

Berikutnya ada Terios dengan pemesanan 79 unit, Grand Max Pick Up 64 unit, Ayla 56 unit, dan Xenia 54 unit. Adapun Daihatsu baru memperkenalkan model Xenia ADS dalam pameran GIIAS 2024.

"Daihatsu Xenia dipesan 54 unit dan dari jumlah itu, 5 di antaranya adalah tipe ADS. Unit akan dikirimkan ke pelanggan pada September 2024," kata Tri.

Tipe mobil Daihatsu lainnya yang dipesan di GIIAS 2024 adalah Gran Max Minibus 43 unit, Rocky 41 unit, Sirion 39 unit, dan Luxio 15 unit.

(Baca: Pesanan Mobil Suzuki di GIIAS Capai 1.705 Unit, Ini Tipe Terlaris)

IKLAN