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10 Smartphone Terlaris Global Awal 2024, iPhone Mendominasi | Databoks 10 Smartphone Terlaris Global Awal 2024, iPhone Mendominasi
10 Smartphone dengan Pangsa Pasar Terbesar Global (Kuartal I 2024)
Sumber : Counterpoint, 6 Mei 2024
Disalin..
Penulis: Nabilah Muhamad
Editor: Adi Ahdiat
8/5/2024, 17.37 WIB
Menurut laporan firma riset Counterpoint, pasar smartphone global pada kuartal I 2024 didominasi oleh tipe flagship dari Apple.
Ponsel pintar teranyar Apple, yakni iPhone 15 Pro Max, merajai penjualan smartphone pada periode tersebut dengan pangsa pasar 4,4%.
Counterpoint menyatakan, ini merupakan pertama kalinya iPhone seri Pro Max menempati posisi puncak.
"Hal ini mencerminkan naiknya tren preferensi konsumen terhadap smartphone kelas atas," tulis Counterpoint dalam laporannya, Senin (6/5/2024).
Masih dari seri yang sama, iPhone 15 dan iPhone 15 Pro mengekor di urutan berikutnya dengan pangsa pasar masing-masing 4,3% dan 3,7%.
Lalu pendahulunya, iPhone 14, menghuni peringkat keempat dengan pangsa pasar 1,9%.
Sementara, pada kuartal I 2024 Samsung jadi satu-satunya smartphone berbasis Android yang masuk ke daftar top 10 global.
Samsung Galaxy S24 Ultra tercatat meraih pangsa pasar 1,9%, sejajar dengan iPhone 14.
Di bawahnya ada smartphone tipe menengah dari Samsung, yakni Galaxy A15 5G dan Galaxy A54, dengan pangsa pasar masing-masing 1,5% dan 1,4%.
Kemudian di peringkat tiga terbawah ada iPhone 15 Plus dengan pangsa 1,3%, serta Samsung Galaxy S24 dan A34 yang sama-sama meraih pangsa pasar 1%.
(Baca: Peta Pasar Produk Apple, Asia-Pasifik Hanya Sumbang 8%)
