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Sigra, Mobil Daihatsu Terlaris sampai Oktober 2023 | Databoks
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Sigra, Mobil Daihatsu Terlaris sampai Oktober 2023

Volume Penjualan Ritel Mobil Daihatsu (Januari-Oktober 2023)

Sumber : Astra Daihatsu Motor, PT, 13 November 2023

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Disalin..
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Penulis: Nabilah Muhamad

Editor: Adi Ahdiat

14/11/2023, 12.02 WIB

PT Astra Daihatsu Motor (ADM) membukukan penjualan ritel sekitar 164 ribu unit mobil pada periode Januari-Oktober 2023.

Jumlah tersebut naik 4,4% dibanding Januari-Oktober tahun lalu (year-on-year/yoy) yang penjualannya 157 ribu unit.

Pada Januari-Oktober 2023 Sigra mendominasi penjualan ritel Daihatsu dengan realisasi penjualan 53.189 unit, atau berkontribusi 32,4% terhadap total penjualan ritel periode tersebut.

Di urutan kedua ada Gran Max Pickup dengan penjualan 36.082 unit atau berkontribusi 22%.

Kemudian Terios melengkapi tiga besar mobil Daihatsu terlaris pada periode tersebut, dengan penjualan 21.385 unit atau berkontribusi 13%.

Berikut daftar lengkap penjualan ritel mobil Daihatsu dalam periode Januari-Oktober 2023:

  1. Sigra: 53.189 unit
  2. Gran Max Pickup: 36.082 unit
  3. Terios: 21.385 unit
  4. Ayla: 19.092 unit
  5. Xenia: 15.622 unit
  6. Gran Max Minibus: 10.535 unit
  7. Rocky: 5.483 unit
  8. Luxio: 2.388 unit
  9. Sirion: 495 unit

Atas capaian tersebut, pada Januari-Oktober 2023 Daihatsu meraih 19,9% pangsa pasar ritel otomotif nasional. Proporsinya naik tipis 0,8 poin persentase dibanding periode sama tahun lalu, yang pangsanya 19,1%.

"Semoga capaian baik ini dapat terus memotivasi kami dalam memberikan penawaran dan layanan terbaik kepada pelanggan,” kata Marketing & Customer Relations Division Head PT Astra International Daihatsu Sales Operation Tri Mulyono melalui keterangan tertulisnya, Senin (13/11/2023).

(Baca juga: Penjualan Mobil Hybrid di RI Meningkat pada Oktober 2023)

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