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Survei Kurious: Ini Merek Sirop Terlaris saat Ramadan | Databoks Survei Kurious: Ini Merek Sirop Terlaris saat Ramadan
Merek Sirop yang Dikonsumsi Responden saat Bulan Ramadan (Maret 2023)
Sumber : Katadata Insight Center (KIC), Kurious, 28 Maret 2023
Disalin..
Penulis: Adi Ahdiat
Editor: Adi Ahdiat
29/3/2023, 11.20 WIB
Menurut survei Kurious-Katadata Insight Center (KIC), konsumsi minuman sirop di Indonesia cenderung meningkat saat bulan Ramadan.
Pada bulan puasa mayoritas atau 70,9% responden mengonsumsi sirop lebih banyak dibanding bulan-bulan lainnya.
Kurious-KIC juga menemukan, merek sirop yang paling banyak dikonsumsi responden saat Ramadan adalah sirop Marjan.
Kemudian merek sirop lain seperti ABC, Tropicana Slim, Pohon Pinang, Kurnia, dan Tjampolay konsumennya lebih sedikit seperti terlihat pada grafik.
Kurious-KIC melakukan survei ini pada 17-24 Maret 2023 dengan melibatkan 622 responden yang tersebar di berbagai wilayah Indonesia.
Mayoritas responden berada di Pulau Jawa selain Jakarta (64,3%) serta di Jakarta (15,3%).
Proporsi jenis kelamin responden cukup seimbang, yakni laki-laki 50,2% dan perempuan 49,8%.
Sebagian besar responden berusia antara 35-44 tahun (34%), diikuti kelompok 25-34 tahun (27%) dan kelompok 45-54 tahun (21%).
Survei ini menggunakan metode computer-assisted web interviewing (CAWI), dengan tingkat kepercayaan 95% dan toleransi kesalahan sekitar 3,9%.
(Baca: Mayoritas Warga RI Sering Konsumsi Makanan dan Minuman Manis)
data terkait
| Koordinator | Dini Hariyanti |
| Editor | Sapto Pradityo, Dini Hariyanti |
| Penulis | Anshar Dwi Wibowo, Hanna Farah Vania, Arofatin Maulina Ulfa, Melati Kristina Andriarsi, Alfons Hartanto K |
| Konten Kreatif | Muhammad Yana, Cicilia Sri Bintang Lestari, Aris Luhur Setiawan |
| Executive Producer | Desi Dwi Jayanti |
| Produser | Richard Lioe |
| Editor Foto | Arief Kamaludin |
| Desain Web | Firman Firdaus, Christine Sani |
Programmer | Donny Faturrachman, Maulana, Heri Nurwanto |
