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Survei KIC-Kominfo: Intensitas Penggunaan WhatsApp Meningkat pada 2021 | Databoks
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Survei KIC-Kominfo: Intensitas Penggunaan WhatsApp Meningkat pada 2021

Frekuensi Penggunaan WhatsApp untuk Berbagi Informasi (2020-2021)

Sumber : Katadata Insight Center (KIC), Kementerian Komunikasi dan Informatika (Kominfo), 2022

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Disalin..
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Penulis: Vika Azkiya Dihni

Editor: Annissa Mutia

3/8/2022, 13.30 WIB

WhatsApp menjadi media sosial yang banyak digunakan sehari-hari untuk bersosialisasi. Aplikasi perpesanan itu juga banyak digunakan masyarakat untuk berbagi suatu berita atau informasi.

Berdasarkan hasil survei Katadata Insight Center (KIC) bersama dengan Kominfo, terjadi peningkatan frekuensi berbagi informasi di WhatsApp pada tahun 2021 dibandingkan tahun 2020.

Hasil riset mencatat, sebanyak 27,6% responden mengaku sangat sering dan 52% mengaku sering menggunakan WhatsApp untuk berbagi informasi pada 2021. Persentase tersebut naik dari tahun 2020 di mana sebanyak 24% menyatakan sering dan 45,9% sangat sering.

Di sisi lain, terdapat 16,6% responden yang menyatakan jarang dan 3,8% sangat jarang dalam menggunakan WhatsApp untuk berbagi informasi pada 2021. Persentase itu justru menurun dari tahun sebelumnya yang tercatat 24% menyatakan jarang dan 6,1% sangat jarang.

Adapun survei ini dilaksanakan pada 4-24 Oktober 2021 dengan melibatkan 10.000 responden yang tersebar di 34 provinsi Indonesia. Kriteria responden merupakan masyarakat umum pengguna internet berusia 13-70 tahun.

(Baca Juga: Survei: Ini Sikap Warga Jika Idolanya Dihujat di Media Sosial)

 

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