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Chatime vs Xiboba, Mana yang Lebih Disukai Konsumen? | Databoks
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Chatime vs Xiboba, Mana yang Lebih Disukai Konsumen?

Merek Minuman Boba yang Disukai Responden (April 2022)

Sumber : JakPat, April 2022

katadata logo databoks logo
Disalin..
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Penulis: Monavia Ayu Rizaty

Editor: Adi Ahdiat

3/5/2022, 08.30 WIB

Boba adalah minuman teh susu yang dicampur isian atau topping dari olahan tepung tapioka. Minuman ini dikabarkan pertama kali muncul di Taiwan pada tahun 1980-an.

Menurut Fanny Low dari Biro Pariwisata Taiwan, boba mulai populer setelah diperkenalkan oleh Liu Han-Chieh, pemilik toko teh di Kota Taichung, Taiwan.

"Taiwan sangat terkenal dengan teh dengan kualitas yang baik dan boba adalah tradisional snack di sana. Boba sudah ada sejak 20 tahun lalu, karena sangat enak, kalian dapat merasakan bobanya," kata Fanny, seperti dilansir Suara.com, Rabu, (25/9/2019).

Saat ini boba telah berkembang menjadi salah satu produk minuman yang populer di banyak negara, termasuk di kalangan anak muda Indonesia. Antrean panjang kerap terlihat di gerai-gerai yang menjual minuman jenis ini.

Menurut survei Jakpat, merek minuman boba yang paling banyak digemari di Indonesia saat ini adalah Chatime, yang dipilih oleh mayoritas atau 39,3% responden.

Di posisi kedua ada Xiboba yang dipilih 24,3% responden. Diikuti minuman boba merek Haus 5%, dan DuaLapan 4,4%.

Kemudian boba merek Xing Fu Tang dipilih 4,1% responden, Gulu-Gulu 3,5% responden, dan Tiger Sugar 2,8%.

Survei ini dilakukan pada 13 April 2022 via aplikasi JakPat dengan melibatkan 1.551 responden.

(Baca Juga: Ini Penjualan Mayora, Produsen Kopiko yang Viral Berkat Elon Musk)

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