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E-commerce Kontributor Ekonomi Internet Terbesar di ASEAN | Databoks Home E-commerce Kontributor Ekonomi Internet Terbesar di ASEAN E-commerce Kontributor Ekonomi Internet Terbesar di ASEAN Kontribusi Sektor Ekonomi Internet ASEAN (Google, Temasek, dan Bain & Company, 2019) Sumber : Google, Temasek, Bain & Company, 2019
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Penulis: Cindy Mutia Annur
Editor: Muhammad Ahsan Ridhoi
Laporan Google, Temasek, dan Bain & Company mencatat e-commerce merupakan kontributor ekonomi internet terbesar di Asia Tenggara sepanjang 2019. Nilainya mencapai US$ 21 miliar.
Riset tersebut pun memprediksi pada 2025 kontribusi e-commerce terhadap ekonomi internet ASEAN mencapai US$ 82 miliar. Hal ini dikarenakan semakin banyaknya pengguna internet yang melakukan belanja online melalui platform digital tersebut.
Selanjutnya, pada 2019 sektor online travel tercatat memiliki kontribusi sebesar US$ 10 miliar. Lalu, ride hailing dan online media masing-masing berkontribusi sebesar US$ 6 miliar dan US$ 4 miliar. (Baca: Mayoritas Konsumen Gunakan E-Wallet untuk Bayar Makanan )
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