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Iklan Meikarta Mencapai Rp 1,2 Triliun | Databoks Home Iklan Meikarta Mencapai Rp 1,2 Triliun Iklan Meikarta Mencapai Rp 1,2 Triliun 20 Produk dengan Iklan Terbesar di Media TV dan Cetak (Jan-Sep 2017) Sumber : Nielsen Indonesia, PT (The Nielsen Company), 2017
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Meikarta mencatat belanja iklan terbesar sepanjang Januari-September 2017 untuk media televisi
Di urutan kedua, Traveloka.com dengan nilai belanja iklan Rp 870 miliar, dan di urutan ketiga adalah Indomie dengan nilai Rp 765,2 miliar. Dari 20 pengiklan terbesar dalam sembilan bulan pertama 2017 berjumlah Rp 10,34 triliun dari total Rp 107,89 triliun spot iklan di media televisi dan cetak.
Mega proyek dengan nilai investasi sekitar Rp 278 triliun tersebut melakukan grand launching pada 17 Agustus 2017 dan melakukan promosi sangat masif di berbagai media. Namun, proyek properti terbesar yang pernah dilakukan oleh grup Lippo ini menuai kontroversi karena belum menyelesaikan prosen perizinan serta belum mendapat rekomendasi dari Gubernur Jawa Barat.
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